Cookie Policy
Cavar Aparthotel (hereinafter referred to as “the Company”) may set or read cookies and device identifiers when you use our website.
1. Useful Information About Cookies and Device Identifiers
1.1. What is a “cookie”?
An Internet Cookie (also known as a browser cookie, HTTP cookie, or simply cookie) is a small file made up of letters and numbers that is stored on your computer, mobile device, or other equipment used to access the Internet.
Cookies are installed through a request sent by a web server to a browser (e.g., Internet Explorer, Firefox, Chrome) and are completely passive (they do not contain software, viruses, or spyware, and cannot access information on your hard drive). Cookies store certain information (e.g., preferred language or webpage settings), which your browser can send back when you revisit the website, depending on the cookie’s lifetime. Cookies generally do not require personal information and, in most cases, do not personally identify Internet users.
1.2. What types of cookies exist?
There are several types of cookies. They are classified according to lifetime, role, and source, as follows:
a. Types of cookies according to lifetime
Session cookies
Session cookies
These are temporarily stored in the browser’s cookie folder so that it can remember them until the user leaves the respective site or closes the browser window (e.g., when logging in/out of a webmail or social media account).
Persistent Cookies
These are stored on the hard drive of a computer or device (depending on the predetermined cookie lifetime). Persistent cookies also include those placed by a website other than the one the user is visiting at that moment – known as ‘third-party cookies’ – which can be used anonymously to remember user interests, so that the most relevant advertising can be delivered to users.
b. Types of cookies according to their role
Strictly Necessary Cookies
These types of cookies are necessary for webpages to function properly. Strictly necessary cookies allow you to navigate the site and benefit from its features. Without these cookies, we would not be able to provide certain features, such as automatic redirection to the least busy server or retaining your preference list.
Functional Cookies
Functional cookies record information related to choices made by users and also allow site operators to customize the site according to user requirements. For example, cookies can be used to save category/segment preferences.
Performance and Analytics Cookies
These types of cookies allow website operators to monitor visits and traffic sources, how users interact with a webpage or certain sections of a webpage.
Information provided by analytics cookies helps operators understand how visitors use the sites and then use this information to improve how content is presented to users.
Targeting and advertising cookies
These cookies may allow monitoring of users’ online activities and the creation of user profiles, which can then be used for marketing purposes. For example, based on cookies, products and services preferred by a user can be identified, and this information is subsequently used to deliver appropriate advertising messages to that user.
c. First-party cookies vs. third-party cookies
Each cookie has a “responsible party” (i.e., the website/domain that places the cookie).
First-party cookies are placed by the Internet domain/website accessed by the user (whose address appears in the browser’s address bar). For example, if the user visits , and the cookie domain placed on their computer is , then it is a first-party cookie.
A third-party cookie is placed by a different Internet domain/website than the one accessed by the user; this means the visited website also contains information from a third-party website – for example, an advertising banner appearing on the visited site. Thus, if the user visits , but the cookie placed on their computer has the domain rubiconproject.com, then it is a third-party cookie.
d. Embedded content (buttons, applications, and social widgets)
Webpages allow the implementation of third-party social buttons or widgets, which allow users to interact with the sites whose social buttons or widgets are implemented. Interaction with third-party social buttons or widgets allows the third party to collect some information about that user, including IP address, page header information, and browser information.
e. How targeting and advertising cookies work
In general, Internet browsing activity is collected and analyzed anonymously. If, after this analysis, a specific interest is identified, a cookie is placed on the user’s computer, and this cookie determines which advertisement the user will receive, called interest-based advertising.
Interest-based advertising is a way to deliver ads on websites you visit and make them more relevant to your interests. Common interests are grouped according to previous browsing activity, and users are served only ads that match their interests. In this way, advertising is relevant and useful.
For clarification
Imagine you want to buy or rent a house or apartment. You visit the relevant section of a specialized website (e.g., ) and view several property listings.
On your next online browsing, when you access the Internet to read, for example, a news article or an online store page, you will receive an advertisement for a real estate listing posted by a specialized site (such as ).
You receive these specially personalized ads because you, along with other people like you, have shown a strong interest in these services, and thus you were included in a certain segment of users (e.g., users searching for real estate offers in certain areas with certain characteristics). In this way, the web experience is improved by reducing the number of irrelevant ads.
2. What types of cookies and device identifiers do we use?
You can configure your browser to block all cookies used by us.
2.1. Performance and analytics cookies
These types of cookies help us understand how users use . We use this data solely to improve Services and Platform performance. Here are some examples of how we use this data:
a. Information regarding the section(s) of the Site most frequently visited to help improve Users’ navigation experience;
b. Managing and resolving any site malfunctions;
a. Information regarding the section(s) of the Site most frequently visited to help improve Users’ navigation experience;
b. Managing and resolving any site malfunctions;
Sometimes these analyses are performed by third parties on behalf of the Company.
We use Google Analytics, a web analytics service by Google Inc., headquartered at 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States (“Google”).
Based on your consent, Google analyzes on our behalf how you use our website. For this purpose, we use, among others, the cookies detailed in the table above. Information collected by Google regarding your use (e.g., referring URL, pages visited, browser type, language settings, operating system, screen resolution) is sent to a Google server in the United States, where it is stored and analyzed; the results are then made available to us in an anonymized form. In this process, traffic data will not be attributed to the full IP address you use. We have enabled Google’s IP anonymization function on our website, so the last 8 digits (IPv4) or last 80 bits (IPv6) of your IP address are removed. Furthermore, Google is certified under the EU-US Privacy Shield, ensuring an adequate level of data protection regarding processing by Google in the USA.
For more information about Google Analytics, please consult Google Analytics Terms of Service, Google Analytics security and privacy principles, and Google Privacy Policy. You can withdraw your consent regarding web analytics at any time either by installing the Google Browser Plugin.
2.2. Remarketing or retargeting pixel analytics tool
We use pixel or web beacon analytics tools in our online advertising activities.
The pixel is an analytics tool that allows us to measure the effectiveness of our advertising activities carried out through our solution providers by understanding the actions users take on our site. We use the data provided by the pixel to ensure that our ads are shown to the right people or to build audiences for advertising.
Our solution providers include:
- Google (details on how Google processes data are available here and Google Privacy Policy).
- Facebook (details on how Facebook processes data are available here and Facebook Privacy Policy).
3. How can I stop cookies?
Disabling and refusing cookies may make some sites unusable or difficult to visit and use. Refusing cookies does not mean you will no longer receive/see online advertising.
It is possible to set your browser so that these cookies are no longer accepted, or you can set the browser to accept cookies from a specific site. But, for example, if you are not registered using cookies, you will not be able to leave comments.
All modern browsers allow you to change cookie settings. These settings are usually found under “options” or in your browser’s “preferences” menu. For understanding these settings, the following links may be helpful; otherwise, you can use your browser’s “help” option for more details:
- Cookie settings in Edge
- Cookie settings in Internet Explorer
- Cookie settings in Firefox
- Cookie settings in Chrome
- Cookie settings in Safari
For third-party cookie settings, you can also consult: www.youronlinechoices.eu/ro
Information on how visitors can disable cookies used by Google: Google Ads Settings. Information on how visitors can disable cookies used by Facebook: Facebook Ads Settings. Additionally, you can instruct users to disable the use of cookies by a third-party provider by accessing the Network Advertising Initiative opt-out page. Network Advertising Initiative.
